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Pricing Models: Time and Material vs Fixed Price

Pricing is among the foremost significant decisions a corporation can make about its market strategy. And yet, for several businesses, it’s a choice that’s made hastily. Or, worse, it’s not made in the least and may be a tactical execution instead of a strategic imperative. Today, we’re going to check out two common pricing models employed by service providers, what they're, the pros and cons, and when to use them.   Time and material pricing Time and materials prici...

How to Implement Micro-Learning in Your Organization

With major disruption across virtually every industry as a result of COVID, there’s plenty of focus immediately on pivoting, reskilling, and retraining teams. But the truth is, big training efforts don’t work. After only one day, people forget 70% of what they learned. Basically, adults are terrible learners. So there are two options.  You can attempt to force retention for training sessions, with quizzes, certifications, and (potentially) consequences for forgetting your train...

How User Research Improves Quality of Care in Healthcare

  User research is typically reserved for digital designers building apps and websites. it'd not be where it came from, but today it’s often thought of as a digital-only field. In reality though, understanding how people navigate complex systems — be it an internet site , an airplane cockpit, or the healthcare system — is usually getting to make the system better. With COVID top of mind and more eyes (and awareness) on our healthcare system than ever before, we thought it...

How Intersectionality Influences Product Strategy

As much as we might like to design products in a completely unbiased way that works for everybody , we’re just not excellent at that as humans. As designers, we frequently struggle to go away from our prejudices and assumptions at the door, and merchandise strategy is not any exception. One useful framework for understanding these complexities is the idea of intersectionality. In this post, we’re going to cover what intersectionality means, the matter that it’s trying to deal with,...

How to Plan and Execute an Effective Design Sprint

Asking how long a design goes to require a touch like asking how long may be a piece of string. The solution is always: ‘it depends.’ Design is often tweaked and altered forever, and it’s still never getting to be perfect. That’s why we add design sprints — it forces accountability and keeps projects focused and on target. Planning and executing these, however, are often a frightening task.  Here’s how you are doing it.   What is a design sprint? A design sprint ...

How to Plan a Customer Education Strategy

New customer acquisition might get all the eye and therefore the credit, except for many businesses, the important value is keeping and growing the purchasers they need. That’s where customer education comes in.  Customer education is the strategy and tactics that companies use to retain their existing customers and keep them returning to get, and buy more. It achieves this goal by helping your customers best leverage your product or service by teaching them the way to roll in the h...

Top eCommerce Trends for 2021

It’s that point of year again. Things are winding down, we’re peering into subsequent 12 months, and we’re trying to work out what’s coming at us in 2021. So without further ado, here are our 6 predictions for the longer term of ecommerce. Experience are going to be King The hurdle of getting people to shop for things online (even large things) has officially been cleared. Now, we’re getting to see a huge shift to digital commerce from virtually every sector. meaning th...

What is Remote Learning and How to Implement it in Your Organization

COVID has fundamentally changed how knowledge workers do their jobs in almost every way. For those folks lucky enough to figure within the knowledge sector, there are major adaptations by every organization to still deliver products and services with teams who are all performing from home. Meetings are replaced by Zoom. Chatting within the kitchen has been replaced by Slack or Microsoft Teams channels. After work drinks are replaced with video happy hours. Ongoing training and development ...

Accessibility and Retail – More Important than Ever

  Accessibility has long been near and dear to our heart here at Enginess. But the general message is this: accessibility is vital not only from a legal perspective (in Canada and therefore the US, anyway) but from an ethical, user experience, and business perspective also. In short, accessibility is simply an honest idea. But even thereupon framework, some stand to realize even quite others. Today, we’re getting to hone in on retail — and why accessibility is mission-critical im...

Developing a Minimum Viable Experience vs Traditional MVP

You’ve probably heard of the minimum viable product (MVP). Because the attitudes and norms of Silicon Valley have become the dominant corporate culture within the US and Canada, MVP has become the quality approach to new development. We think that MVP doesn’t satisfy the requirements of most businesses and organizations.  While you'll launch faster and learn more via multiple iterations, MVP doesn’t do the work the customer wants it to.  Today, we’re getting to present another...

How to Avoid Common AODA Risks and Pitfalls

Our final post as a part of our new series 'A Product Leader’s Guide To Accessibility & AODA'. Here we cover the common AODA pitfalls digital teams encounter once they set about building new products. We’ve worked on dozens of accessibility projects over the years, and have helped nonprofits, associations, businesses, and controlled industries navigate the tricky waters of accessibility compliance. We are excited to launch our five-part series on Product Leader’s Guide To Accessi...

AODA and Ongoing Maintenance

  Part four of our new series 'A Product Leader’s Guide To Accessibility & AODA'. You've launched your website, it feels good. All new and glossy, what next? During this chapter, we’re getting to explore these two options for maintaining your AODA compliant website, their pros, and cons, and a couple of common use cases for every. We’ve worked on dozens of accessibility projects over the years, and have helped nonprofits, associations, businesses, and controlled industri...

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